Top 10 Best Selling Games of July 2011 (USA)

What were the top 10 best selling games in July 2011 in the United States?

The newest NPD numbers are in, and so is the top 10 list of the highest selling games for July in America. Sadly nothing “new” made much of an impact, as the game industry had its worst sales month since October of 2006!

Here is the full Top 10

1. NCAA Football 12 (Xbox 360, PS3)
2. Cars 2 (Wii, DS, Xbox 360, PS3, PC)
3. Call of Duty: Black Ops (Xbox 360, PS3, PC, Wii, DS)
4. Lego Pirates of the Caribbean: The Video Game (Wii, DS, Xbox 360, PS3, 3DS, PSP, PC)
5. Just Dance 2 (Wii)
6. Major League Baseball 2K11 (Xbox 360, PS3, PS2, Wii, DS, PSP, PC)
7. Zumba Fitness: Join The Party (Wii, 360, Ps3)
8. Fallout: New Vegas (Xbox 360, PS3, PC)
9. New Super Mario Bros DS (DS)
10. Mortal Kombat 2011 (Xbox 360, PS3)

Here is a trailer for NCAA Football 12, the top-selling game of the month.

System Sales

1. DS
2. Xbox 360
3. Wii
4. PS3
5. 3DS

Notably Absent From Top 10:
Catherine, Shadows of the Damned, and last month’s Alice: Madness Returns and Child of Eden.

Notable This Month From Top 10:

  • As you can see, no new “hardcore” games made the Top Ten. Notably absent were Catherine and Shadows of the Damned.
  • Catherine reportedly sold around 78,000 copies. To put that in perspective, Mortal Komat 2011, which charted at #10, sold 85,000 copies.
  • Shadows of the Damned sold around 14,000 copies.
  • It’s interesting to see Mortal Kombat 2011 climb back into the charts. This is likely thinks to retailers like Amazon consistantly having sales on MK 2011, making the game easy to get your hands on at a cheaper than new price. As well as the new DLC characters that the WB have released.
  • Like Just Dance 2, Zumba Fitness continues to light up the Wii sales chart.
  • It’s also interesting to see Bethesda’s Fallout: New Vegas chart the list, a lot of people must’ve picked the game up cheap at places like Amazon, which have dropped the price to $20.
  • DS sales continue to skyrocket, and with it come sales of New Super Mario Bros. DS, the flagship Mario game that has once-again re-entered the charts!
  • Casual titles like Lego Pirates of the Caribbean, Cars 2, Just Dance 2, Zumba Fitness, and sports titles NCAA Football 12 and MLB 2K11 is where most of the action was with the Top 10.
  • The last few people who haven’t played Call of Duty: Black Ops are now doing. Hopefully picked up in a sale.
  • “NCAA 12 was the best-selling title for the month, realizing a 15% increase in unit sales versus NCAA 11 in July 2010. The increase in sales could have been fueled by ardent football fans who have to wait a little longer to get their hands on Madden this year,” noted NPD analyst Anita Frazier.

    Total game sales overall (PC, console, handheld and software sales) were down 26% to $707.7 million, as software fell 17% to $336.2 million and hardware dropped 29% to $229 million. Accessories also dipped 8% to $127.8 million over this time last year.

    “There is no getting around the fact that video game sales in the new physical retail channel suffered its lowest month since October 2006,” said Anita Frazier. “Despite the very rough month, new physical retail sales are down just 4% year-to-date and based on seasonality trends observed over the last 10 years, which have been remarkably stable year-in, year-out, industry sales in this particular channel are poised to land in the flat to -2% range once the total year is completed.”

    Frazier also pointed out that digital sales are definitely helping make up for lost physical sales. “New physical retail sales of hardware, software and accessories accounted for 69% of the total consumer spend on the industry in Q1. We have measured some remarkable growth in other ways that consumers are acquiring content, including digital sales of full games and add-on content, mobile games, and social network gaming. Growth in these areas, combined with a flat to modest decline in new physical sales should result in 2011 showing growth over 2010,” she said.

    “This was the first month that the Xbox 360 saw a year-over-year decline since December 2009. This is more of a reflection of robust sales last July, which was the biggest month for unit sales of the Xbox 360 in 2010 outside the holiday months (November and December). Last year’s sales of the Xbox 360 hardware platform were driven by the introduction of the Kinect-ready slim form factor SKU,” Frazier noted.

    Here are quotes from each respective console manufacturer:

    Microsoft PR
    Xbox 360 continues to lead the U.S. console market for the fifth straight month, selling more units in the U.S. than any other console for 13 of the past 14 months. Despite a slowing of console and software sales across the industry, Xbox 360 remains on track to have the biggest year in Xbox history – an unprecedented feat in the sixth year of its lifecycle.

    July 2011 NPD highlights include:
    Holding 45% share of the overall current-generation console market, Xbox 360 sold 277,000 units in July, maintaining the number-one console spot in the U.S. for 2011. This marks the fifth month Xbox 360 has held more than 40% of the current-generation console market share. (Source: NPD Group, July 2011)

    Total retail spend on the Xbox 360 platform in July (hardware, software and accessories) reached $250 million, the most for any console in the U.S. (Source: NPD Group, July 2011)

    Beyond NPD momentum, Kinect continues to inspire consumers in new ways. Kinect Fun Labs has garnered more than 1 million downloads in only two months. The worldwide gaming phenomenon “Fruit Ninja” came to Kinect for Xbox 360 yesterday as “Fruit Ninja Kinect” created by Halfbrick and Microsoft Studios. By the end of the year, the size of the Kinect games portfolio will triple and Xbox will bring new partnerships like UFC and Disney to the platform.

    With Gears of War 3 launching next month and more major launches to follow during the holiday, we expect Xbox 360 to maintain its lead throughout the year, ending 2011 as the number one console worldwide.

    Nintendo PR
    Just Dance 2 Becomes Eighth Wii Title to Sell More Than 5 Million Units

    Just Dance 2 from Ubisoft, which plays exclusively on Nintendo’s Wii console, has sold more than 5 million units, according to the independent NPD Group, which tracks video game sales in the United States. With this milestone, the Wii system now has eight 5-million sellers* in the U.S., twice as many as competing current-generation consoles combined.

    Other 5 Million-Selling Wii Exclusives Include: Wii Play (13 million), Mario Kart Wii (10 million), New Super Mario Bros. Wii *8 million), Wii Fit (8 million), Wii Fit Plus (7 million), Wii Sports Resort (6 million), Super Smash Bros. Brawl (5 million) and Just Dance 2 (5 million).

    In the month of July, seven of the top 10 and 15 of the top 25 best-selling software SKUs play on Nintendo platforms. Just Dance 2 sold more than 120,000 units to finish No. 3 for the month.

    “By crossing the 5 million sales mark, Just Dance 2 joins one of the most exclusive clubs in the world of video games,” said Scott Moffitt, Nintendo of America’s executive vice president of Sales & Marketing. “Nintendo systems have games for every type of player. We’re poised for a great holiday season, thanks to tremendous value across all our platforms and fan-favorite franchises delivering fun new surprises.”

    During the next few months, Nintendo will release a huge selection of fan-favorite titles. This includes Star Fox 64 3D, Super Mario 3D Land and Mario Kart 7 for the Nintendo 3DS portable entertainment system, The Legend of Zelda: Skyward Sword for Wii and Kirby Mass Attack for the Nintendo DS™ family of systems, which was the best-selling platform in July.

    Sony
    According to the July NPD, PlayStation peripheral sales increased by 18% year-over-year demonstrating a strong consumer interest in PlayStation Move and the Sharp Shooter. PlayStation will continue this momentum in the fall with the release of Resistance3, the groundbreaking shooter that combines 3D with Move and the Sharp Shooter. Our unmatched line-up of first-party software continues to deliver a gaming experience that can only be found on the PS3.

    Thanks to NeoGAF