Known for her starring roles in films as varied as The Hours and Moulin Rouge, Oscar winning actress Nicole Kidman will demonstrate it’s her brain as much as her beauty that matters when she appears in the pan–European campaign for Nintendo’s Brain Training series.
Nicole will be seen across print and television in Europe keeping her brain in shape as part of a 60 day brain exercise programme for More Brain Training from Dr Kawashima: How Old Is Your Brain? which launches across Europe on the Nintendo DS on 29th June, at a price of around €35 / £20.
Ms. Kidman comments: “I love the concept that Nintendo is reaching out to new audiences with their self improvement products like Brain Training. Most importantly, I’ve quickly found that training my brain is a great way to keep my mind feeling young.”
Nicole Kidman, 40, joins over 10 million people who have made Brain Training part of their lives. More Brain Training from Dr Kawashima: How Old Is Your Brain? is the latest in a series of titles from Nintendo DS called Touch! Generations. Touch! Generations is a unique range of software designed to be enjoyed by everybody, even if they’ve never played a game before. These titles, like that played by Nicole Kidman, are disrupting the video games world and changing the perceptions of millions worldwide who previously thought gaming was just for 16-24 year old males.
The European titled “More Brain Training from Dr Kawashima: How Old Is Your Brain?” will be renamed “Brain Age 2: More Training in Minutes a Day” for America when it’s released there later this year on August 20th.
Loving the French More Brain Training commercial that advertises it as a cerebral game! Such a fancy language. 😀
This American gameplay footage shows more of the tests.