Rumors have been circulating that Twitch has been bought by Google for $1 billion. This would make Twitch part of the Youtube Google empire.
Exact price and details on the acquisition, as well as an official confirmation press release, have yet to be announced as discussions with multiple parties are on-going.
What is Twitch? This video explains it for those who don’t know.
It’s not known exactly what this means or whether Youtube will now be fully integrated with Twitch or vice-versa.
The biggest problem gamers will have is how this will impact Twitch and whether it will be a good thing or a bad thing now that they are overlorded by Google/Youtube. If handled wrong, this could easily destroy the videogame-streaming website Twitch and cause people to flee, however if this means that Google has further legitimized videogame streaming and takedown notices will stop… That could be a very good thing. We’ll have to wait and see.
In my opinion, this is utter proof that livestreaming and Let’s Plays are here to stay and are a perfectly fine function of our freedom of speech rights and not illegal in any way.
Google bought Youtube in 2006 for $1.65 billion, it’s crazy to think that Twitch, founded in just 2011, has become as successful as Youtube in such a short time.
Twitch was founded by Justin Kan and Emmett Shear, cofounders of the popular-at-the-time webcam, videostreaming and video-hosting site Justin.tv. Emmett remains the current CEO of Twitch, and thus just got a HUGE payday.
Twitch is intergrated with many platforms like Xbox One and PS4, allowing gamers to broadcast their gameplay sessions for others to watch, and the website has grown to become one of the most popular, and profitable for proficient streamers (who can post ads and make money), on the net.
There are currently over 40 million monthly active Twitch users (Up an insane amount from just 3.2 million in June 2011) and over 1.1 million monthly broadcasters. Over 13 billion minutes of video posted on Twitch is watched per month.
Do you foresee good news or bad news coming out of a potential Twitch Google Acquisition?