PlayStation “Long Live Play” Campaign Thanks Gamers

6 October 2011
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PlayStation's Long Live Play campaign

“Long Live Play” is Sony’s new ad campaign promoting PlayStation games online, on TV networks and in retailers. It’s Sony Computer Entertainment’s way of inviting all gamers to come and join the PlayStation Nation.

When game characters tell your story, what will they say? Find out in the fantastic full-length Long Live Play “Michael” trailer!

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  • In Sony’s words: “For those already initiated into the Nation, I think you’ll find this film almost like a game itself. You’ll see a rich layering of different characters from some of your favorite game franchises – including cool everyman Nathan Drake from UNCHARTED, the mighty Kratos from God of War, the nimble Sackboy from LittleBigPlanet, and a monstrous Chimera from Resistance – all gathered together saluting “YOU” the PlayStation gamer. We spent months building out this experience and loaded it with numerous PlayStation Easter eggs.

    I’m pretty confident it will take several viewings before you find them all. Towards the end of the film be sure to notice the collection of photos of your fellow members of the Nation. This is one small way of demonstrating our sincere “Thanks” and to celebrate your tremendous commitment to PlayStation’s thriving community. And with PS3s available for under $250 – we welcome all gamers to come on board to experience the best in Blu-ray gaming.

    It is our hope that this film showcases to all gamers the incredible characters and experiences that make PlayStation 3 the ultimate platform for people who love to game. You know that PlayStation has the industry’s best line-up of exclusive software titles, features highly immersive motion-control and 3D gaming, and free access to vast amounts of sports, movies, TV, games and more on PlayStation Network. Now, with your help, we’re spreading the word so the world knows that PlayStation continues to be the top destination for gaming.”

    Can you spot all the cameos?

    I found these live-action & CGI game characters (in order of appearance):

    • World War II Soldiers from Medal of Honor
    • Nathan Drake from Uncharted
    • Lightning from Final Fantasy XIII
    • Cole McGrath from InFamous 2
    • Isaac Clarke from Dead Space 2
    • Agent 47 from Hitman
    • Ghost from Call of Duty: Modern Warfare 2
    • Sweet Tooth from Twisted Metal
    • Old Snake from Metal Gear Solid 4: Guns of the Patriots
    • Chell from Portal 2
    • Sackboy from LittleBigPlanet
    • Kratos & Goddess from God of War III
    • Helghast & Sergeant Ricardo Velasquez from Killzone 3
    • Paul from Tekken
    • American Football Player from Madden NFL
    • Little Sister from BioShock
    • Ezio from Assassin’s Creed: Brotherhood
    • Ratchet from Ratchet & Clank
    • Chimera from Resistance 3

    Thanks to Brook for sending in this awesome video via Facebook.

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  • About the author

    Ferry Groenendijk By Ferry Groenendijk: He is the founder and editor of Video Games Blogger. He loved gaming from the moment he got a Nintendo with Super Mario Bros. on his 8th birthday. Learn more about him here and connect with him on Twitter, Facebook and at Google+.


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