Modern Warfare 2 breaks GameStop pre-order sales record
It’s official. Modern Warfare 2 has broken the record as the most pre-ordered game in the history of GameStop. That’s quite a feat.
And we still have a little under a week to go before the game launches on November 10th for Xbox 360, PS3 and PC.
To quote GameStop’s executive vice president for merchandising and marketing Tony Bartel, in speaking with USA Today:
“By all indicators, we anticipate Call of Duty: Modern Warfare 2 will be the biggest entertainment launch of all time,” he said. “As of today, the number of preorder reservations we’ve taken for the game is the highest for any title we’ve ever sold in our 6,200 store network.”
This also, by extension, makes Modern Warfare 2 the most pre-ordered game in Activision’s history, which the company announced last August.
And likely contributing to the high number of pre-orders are the incentives you get for reserving the game at GameStop, including a girth of various prizes that include a Hummer H2, Polaris snowmobile, and Ducati motorcycle.
Via USA Today
4 November 2009 10:33mcjakeqcool
Kool! As my old buddy Glin used to say, Kool and the gang.
