Wii’s in the UK are instantly sold out between now and the holidays
It’s last year all over again. This time demand for the Nintendo Wii is first outstripping current UK supplies with the console either being sold out everywhere or having long waiting lists. Other European countries are reporting similar shortages and American shortages are sure to follow after the Black Friday game shopping deals. Trevor Bish-Jones, the chief executive of Woolworths, said: “There is a steady flow of Wiis into the country between now and Christmas. It will not be enough to meet all consumer demand but is sufficient for retailers to enjoy good levels of sales in the run-up to Christmas 2007.”
Nintendo this summer started increasing Wii production to 1.8 million units each month in an attempt to cope with the demand. Some British consumers are ordering the consoles from French and German sites, where demand is lower, said a spokesman for Wii-consoles.co.uk, which locates consoles for shoppers. The site has “well over” 100,000 visits a day.
Tom Heaton of StockNetwork.co.uk, a similar site, has a mailing list of 12,000 people looking for Wiis. Bish-Jones said Woolworths’ website received 20,000 hits within an hour of news of a fresh delivery leaking. — Via Telegraph
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