Next Xbox 720 to launch in 2011-2012 according to Microsoft

Will the Xbox 720 design be similar to this original Xbox prototype?
While Sony already admitted to be thinking about the PlayStation 4 and Nintendo are no doubt developing a Wii 2… In an interview with the head of Microsoft’s Interactive Entertainment Business division, Peter Moore, EGM magazine asked him when their next video game console would come out, and also asked if they’d drop support for the Xbox 360 like they did with the original Xbox. He said that they were going to support it “as long as it sold.” Possibly because they saw the Xbox sell well into 2007 despite not producing the console after October 2005.

He said the production team from the Xbox 360 is working on the next Xbox 720 [our pet name], and their looking into what kind of CPUs will be available on the market in 2011-2012. That would put the Xbox 360 at a lifespan of 6 or 7 years, a far cry from the Xbox’s 4 years. After spending $1.26 billion in losses launching the Xbox 360, they’ll want to get the most out of the system by lengthening its lifespan. As the longer you get into the cycle, the more profit you can make due to stopping being a loss leader, analysts always remark.

Microsoft Xbox 360 consoleOn June 13th, 2008, Robbie Bach — the President of Entertainment & Devices Division at Microsoft — mentioned the next Xbox by saying: “Our view is we will be selling Xbox 360 for a long time. We are always working on new technologies. We have people working on those. People ask me how many people I have working on the next generation. On the one hand, it’s everybody. On the other, it’s nobody. People are continuously working on new technology.

We started thinking about the next generation before we shipped the Xbox 360. It doesn’t start with a date. It starts way upstream with silicon development. From that comes a series of data points. You start making early technology choices. It’s an evolving thing. Stuff doesn’t become concrete until you get inside a window of when you have to ship, more than 18 months or so out.”

This video shows all Xbox 720 console mockup pictures unofficially made by Xbox fans.

Thanks to salernoking for the video.

In late 2008, The Inquirer newspaper reported on speculation from industry insiders that Intel is trying to get its high-performance, new architecture GPU Larrabee chipset into the next-gen Xbox 720… both of which are codenames…

Their sources claim that: “Intel has offered Microsoft a very sweet deal indeed in exchange for pushing AMD out of the running for Microsoft’s upcoming Xbox 720. Offering everything from chips to chassis, Intel is purportedly wooing the Vole right down to designing its thermals and pimping the Larrabee chipset out to Microsoft to subcontract out as it pleases. Needless to say, this gives the Vole some rather hefty bargaining power, and leaves both AMD and Nvidia quivering in their boots.

[...] in all likelihood, Larrabee version one will barely take off, but with the right console deal, Larabee Two — which should be making its first appearance somewhere around 2010 — could be a big player.”

As you may or may not know, the Xbox 360’s internals consist out of a PowerPC-based CPU from IBM and a GPU designed by ATI. So an Intel deal would definitely change things up, and aside from emulation, hardware backwards compatibility might be out of the picture as a result. Advantages of the Larrabee chipset are shown in this image:
Larrabee chipset advantage image
Click on the image for the full Larrabee convergence slide.

In May 2009 Wedbush Morgan analyst Michael Pachter claimed: “We do not expect the ‘next’ generation to begin before 2013, if at all. We remain convinced that the publishers will resist the introduction of any video game hardware technology that requires a refresh of software, as the publishers have as yet to capitalize on the immense investments made in being competitive in the current cycle.”

In June 2009 TeamXbox.com claimed: “The only thing I’m going to say about everything I heard regarding the next Xbox is that it won’t launch until a certain type of television becomes more widespread because in addition to built-in Natal tech, a key feature of the next Xbox would be full HD stereoscopic 3D visuals similar to 3D movie theatres.”

In October 2009 Fuzilla.com industry sources claimed: AMD / ATI has already won the GPU deal for Microsoft’s next generation Xbox console. They also created the current Xbox 360 Xeon GPU, suggesting compatibility with legacy games. The report also states that the new console won’t be released before 2012, since the current economic recession is preventing an originally planned 2010 release.

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I can see the point in everything. Why not update these graphics, and make awesome games. They will sell and make the companies money, and the people who buy them happy. I will probably get the xbox 720 though

@Mods
Ok. Also I have noticed recent coments have disapeared aswell.
@supervegeta1490
I think some day the ps4 and 720 should be relaced, but not until at least 2015-2016 though.

i’m wondering if this will even happen according to that timeframe. project natal hasnt even been released yet. they rumor that wont be released until late 2010. maybe 2012 at earliest. but if they do release it i’ll be suprised.if they do oh well if not oh well. haha

yah it seems cool but i hope that the games can still be played on the 360

Natal is just hardware not the sucsessor to the 360.

@Wood blinds
Agree 100%. But don’t thank me than Ferry!

Ok here is what i think. First of all i think the 360 still has alot of life in it. and the 720 should be released only if a ps4 or a wii 2 com,es out of the woodwork. with economic times like this many people cant even afford a 360 and god only knows how much a 720 would be. If microsoft makes this they should haave a way for people to afford it i mean the wii was only 250 when it came out and look how popular it was. when a new system comes out i dont see the point on geting it the day it comes out wait a year the price will drop. Whos to say they wont pull a sony and make it 600 or more. what im trying to say is just be happy with the 360 cause who knows what the 720 will bring might just be a flop like the gamecube was.

@Rich
I agree, 720 should not start production until the ps4 is less then 12 months from releace.


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